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735 North 9th Street
Reading, PA, 19604
United States

Feel confident, look excellent & be the best you

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Theron Cook

Become The Magnet Of Love.

Art is everything, and everything is art.

Don’t Quit!

Award winning Muralist & Brand Strategist with over 17 plus years of experience across all branding disciplines. Founder of Don’t Quit Omniversity & TCA DQ Foundation. Serving creative students and business owners with visual communication systems for marketing with an inspirational education experience. Transmuting from inside out personal & business growth system called,“Brand smARTS”.
Philosophy is Don’t Quit

Servicing the community through art.

Educational & Entertainment services namely, visual art exhibitions, interactive visual art exhibits; providing an online workshop in the field of art & photography. All to educate and entertain young adults to interact with, learn from and be entertained by the visual arts.

Mission: To service, inspire, educate, and empower creative students and business owners through visual communication solutions for marketing.

Vision: Bring diverse communities together with visual art communications.

Values: Quality and Customer Service Principles Virtues: Integrity Respect, Honor, Dignity, Authenticity,Collaboration, & Storytelling

The Best Medicine Is Trying

The Only Visuals That Connect. (Intentional Art)

It all started when…

My story began with a love for art. As a kid, I drew everything from Ninja Turtles and the Wu-Tang Clan symbol to Mortal Kombat characters and bubble letters. Although basketball was my first passion, an unexplained foot condition forced me to pivot. This setback led me to art, which became my passion and therapy. I discovered that art allowed me to express myself and find the discipline I once found in basketball. My father recognized my enthusiasm and asked me to create a sign for his peanut business, marking the start of my serious artistic endeavors.

High school deepened my connection to art, especially when a teacher introduced me to a technique of creating from scribbles. This method, combined with my spiritual upbringing—my father was a preacher—infused my work with deeper meaning.

After high school, I pursued art education in Philadelphia. I started with illustration but switched to advertising and design after discovering art history's spiritual dimensions. This led to an internship with Vibe magazine, an experience that opened my eyes to the business side of art.

The journey was intense. I balanced multiple jobs, a demanding commute, and health challenges, including a diagnosis of asthma and blood clots in my lungs. These health scares were wake-up calls, pushing me to prioritize my well-being and spiritual connection.

Post-college, I co-founded TAP and Mute magazines, exploring music, art, fashion, and technology. Despite initial successes, the ventures faced challenges, prompting me to learn new skills in clothing design and screen printing. This led to the "Mute the Ha8ter" campaign to revive Mute magazine.

Living in New York exposed me to the art world’s intricacies. I started live painting, body painting, and ventured into UX design. I created "Butterfli3ffect" to reflect my transformation from an introverted caterpillar in Pennsylvania to a confident butterfly in New York. This journey inspired a series of 33 butterfly paintings, each depicting different concepts.

Today, I integrate my artistic skills into business ventures—designing watches, sneakers, and toys, conducting workshops, and developing tech innovations. My motto is simple: Don’t quit. This journey is about perseverance and transformation, embodying the essence of Metamorphosis.


THERON COOK Art Exhibits

 Curriculum Vitae

Selected Exhibitions & Highlights

2025

Mural Makers Exhibit (Art Plus Gallery)

2024

Metamorphosis Gala

BVFW x Dior Fashion Art Event ATL

Alvernia University (The Miller Gallery) - “IDENTITY”

2023

Alvernia University “The Miller Gallery” BHM

• 2019

• Reading Public Museum “Imagine Art Workshop”

• Art Gala Philadelphia

2018

• Art Gala Philadelphia

2017

• Spreadartnyc $500 Art show NYC Finest

• Bishop Gallery "20 BIG Years Art Show" – Group Exhibition, Brooklyn NY

Art Gala Philadelphia

 2016

• Industry City "I Am Art" – Group Exhibition, Brooklyn NY

• Living Art Gallery – Group Exhibition, Brooklyn NY

• Caelum Gallery – Group Exhibition, Chelsea NYC

Art Gala Philadelphia

• Chashama Gala Art Show – Group Exhibition, Times Square NYC

Holy Art Show – Group Exhibition, Brooklyn NY

• Hydra Artist Studios Gallery – Group Exhibition, Reading PA

2015

• Dimensions: A taste of reality – Group Exhibition, Reading PA

• Art In The Open – Reading PA

Pop up Shop Art project – Redesign Reading PA

• Bike Hub Mural – Redesign Reading PA

• The Plug Sneaker Store Interior Design & Mural  – Reading PA

• Emerge Arts  – Group Exhibition, Philadelphia PA

• Mi Casa Su Casa Cafe  – Solo Exhibition, Reading PA

2014

• The Thinker:  – Solo Exhibition, Alvernia University PA

• Our planet Earth:  – Group Exhibition, G.A.P.S. Gallery Above Pen PA

2013

• Artist Of The Year:

• Black History Month Exhibit:  – Two man Exhibition, Alvernia University PA

• Love:  – Solo Exhibition, Kutztown University PA

• I Want The World To See:  – Two man Exhibition, Google Works Center for the Arts PA

2012

• RAW  – Group Exhibition, Philadelphia PA

• Perfect Harmony Without Saying A Word:  – Solo Exhibition, Google Works Center for the Arts PA

2007

• Man Vs. Machine:  – Solo Exhibition, ACOR Gallery Google Works Center for the Arts PA

2005

• Da Vinci Art Gallery:  – Group Exhibition, Philadelphia PA

• City Expresso Gallery:  – Group Exhibition, Reading PA

2003

• Berks Arts Council Pagoda Gallery:  – Group Exhibition, Reading PA

• Art Plus Gallery:  – Group Exhibition, Wyomissing PA